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Job listings include the abilities and competencies an applicant needs in order to be a great hire These skills become keywords used by recruiters and hiring managers to quickly identify top candidates whether they're skimming with their eyes or using software to filter applicants based on resume keywordsWhen creating a resume there are two types of keywords to keep in mind The first type of keywords are general marketing words that are relevant to most marketing positions, and your resume should use these strong keywords when possibleWhat are resume power words? Will Your Resume Beat An Applicant Tracking System Ats What are good keywords for a resume